SEPHORA AT Whole Foods Center

This case study evaluates the site selection, lease negotiation, tenant fit-out advisory, and project delivery executed for Sephora at the Whole Foods Market-anchored retail center along North Orlando Avenue in Winter Park, FL.

Operating as development advisor and project manager, Chairman of Axis Group International Frank Herring oversaw site feasibility, architectural coordination, landlord negotiations, and store delivery. The project successfully positioned Sephora within one of Central Florida's highest-performing suburban luxury corridors alongside complimentary upscale retail anchors.